A perfect book card

Have you ever entered the website of a publishing house and found a truly satisfactory book description ? I do not. There is always something missing, something that doesn't work, something even illegible. What does a publisher's catalog represent? It is the showcase of its products. What is the visitor/reader? He's a potential client of yours. What does a customer do when he comes across an incomplete catalog? Switch to another publisher's catalog. To be successful, to win over readers and therefore customers, an online catalog must reproduce the experience the reader has when entering a real bookshop. The differences between the online catalog and the real bookshop must be reduced to a minimum. Reproduce the library experience It's a concept that anyone who runs a publishing house should learn.


It is not enough to create a site and insert the various products, therefore books, into the pages without considering these two important factors that determine the existence of the publishing Phone Number Data ouse: the users are the readers : the same ones who go to the bookshop and who must find everything they find in a bookshop in the online catalogue; the products are books : a book is a product that cannot be bought sight unseen, the reader wants to read some passages, know something about the author. A true online catalog must be able to satisfy the reader by offering the same emotions and sensations that the reader feels when entering a bookshop and touching the books. Necessary information Data : title, number of pages, price, binding are information that obviously cannot be missing.



Each product in its sheet presents the main characteristics and these are those specific to the book. Synopsis : a text that orients the reader to the topic of the work, without revealing too much of the plot. Extract : dutiful, obligatory. If we can indulge in reading some passages of the book in the bookshop, why isn't it always possible online? Provide an extract of the book in PDF (I wouldn't choose too sophisticated technologies: they make reading slow and difficult), the first 2 or 3 chapters plus a few more at random. Don't just give the reader 4 pages. Media : indicate the availability of the book also in ebook and audiobook formats and link the relevant sheets. Book trailer : if there is, provide it. It's a video and the videos are very loved by users. The videos are also viral, if well made.